Privacy Policy for Chauffeur Services London

At Chauffeur Services London (CSL), we provide premium, licensed and fully insured chauffeur services across London, Heathrow, Gatwick and all major UK airports. Your privacy, confidentiality and trust are central to our executive travel experience.

Effective Date23 July 2026

Versionv3.0 - UK GDPR Compliant

Websitechauffeurserviceslondon.co.uk

Reading Time~9 Minutes

UK GDPR Compliant SSL Secured TfL Licensed Operators No Data Selling ICO Registered

Introduction & Our Commitment to Privacy

Chauffeur Services London ("CSL", "we", "us") fully respects your right to privacy. This Privacy Policy applies to https://chauffeurserviceslondon.co.uk, our booking forms, WhatsApp, phone bookings and all executive services including airport transfers, hourly hire, corporate travel and event chauffeur services.

We operate in strict accordance with the UK GDPR, Data Protection Act 2018, PECR and Transport for London (TfL) private hire regulations.

Our Promise: We do not sell, rent or trade your personal data. We collect only what is necessary to deliver a safe, punctual and discreet chauffeur service in London.

Key Definitions

Personal DataAny information that can identify you directly or indirectly.

Data ControllerChauffeur Services London decides how and why your data is processed.

Data ProcessorThird parties like payment gateways and hosting providers who process data on our behalf.

Booking DataName, pickup/drop-off, flight details, luggage, special instructions.

Data Controller - Who We Are

Company Name: Chauffeur Services London (CSL)
Registered Office: 2nd Floor, Berkeley Square House, Berkeley Square, London W1J 6BD, United Kingdom
Email: info@chauffeurserviceslondon.co.uk
Phone / WhatsApp: 02038 072856 - Chat on WhatsApp
Website: https://chauffeurserviceslondon.co.uk

What Personal Data We Collect

A. Booking & Journey Data

Full name, email, phone number, pickup address, drop-off, date/time, route
Flight number, airline, terminal (Heathrow, Gatwick, Luton, Stansted, London City)
Passengers, luggage count, child seats, meet & greet requests
Corporate data: company name, business address, VAT, PO numbers
Special notes: accessibility needs, preferred vehicle

B. Payment Data

Billing name/address. We NEVER store full card numbers. Payments via Stripe, PayPal - PCI-DSS compliant.

C. Communication & Technical Data

Messages via contact form, email, SMS, WhatsApp
Feedback, reviews, complaints
IP, browser, device, OS, referral source, pages visited

How We Collect Your Data

Directly from youBooking form, quote form, phone, WhatsApp, email

AutomaticallyCookies, log files, analytics, ads pixels

From third partiesPayment gateways, corporate travel bookers

During serviceOur licensed chauffeur / ops team for route changes

How We Use Data & Lawful Basis (UK GDPR Art.6)

Purpose	Legal Basis	Example
Provide chauffeur booking & airport transfer	Contract	Confirm pickup, assign driver
Send booking confirmation, driver details	Contract	SMS/WhatsApp with chauffeur name
Flight tracking to manage delays	Legitimate Interest	Adjust Heathrow pickup if delayed
Payment & fraud prevention	Contract + Legal	Invoice, HMRC records
Improve website & service quality	Legitimate Interest	Analytics on popular routes
Legal compliance (TfL, HMRC)	Legal Obligation	Retain records 6 years
Marketing offers (only opt-in)	Consent	Corporate offers

Chauffeur Booking & Service Delivery

To fulfil your journey, limited data (name, pickup, phone, flight) is shared with our assigned TfL-licensed chauffeur. Chauffeurs are under strict confidentiality agreements.

Payment & Fraud Prevention

Card data is processed externally. We store only last 4 digits, transaction ID and billing address for HMRC. All transactions are encrypted via TLS 1.3.

Cookies, Google Analytics & Google Ads

Cookie Type	Purpose	Duration	Provider
Essential	Booking form, security	Session / 24h	CSL
Functional	Remember preferences	30 days	CSL
Analytics (GA4)	Pages, time on site - IP anonymized	14 months	Google
Advertising	Relevant London chauffeur ads	90 days	Google Ads

Opt-out: GA Opt-out Add-on | Google Ads Settings

Marketing & Communication

Marketing only with explicit opt-in. Unsubscribe via link in email or email info@chauffeurserviceslondon.co.uk. Essential service messages will still be sent under contract basis.

Who We Share Your Data With

Recipient	Purpose	Location	Safeguard
Licensed Chauffeurs & Ops	Journey fulfilment	UK	Confidentiality Agreement
Payment Gateway / Bank	Secure payments	UK/EU/US	PCI-DSS, SCCs
IT & Hosting	Website security	UK	DPA, Encryption
Analytics Provider	GA4 & Ads	US/EU	SCCs
HMRC, TfL, Police	Legal obligation	UK	Legal Requirement

Data Security Measures

SSL/TLS (HTTPS) across site
UK-based servers, encrypted at rest, daily backups, 2FA
Staff training & limited access principle
Regular vulnerability scans

Data Retention Period

Data Type	Retention	Reason
Booking & Invoice Data	6 Years	HMRC & UK Tax Law
Enquiry (No Booking)	12 Months	Follow-up
Analytics Data	14 Months	GA4 Performance Analysis
Marketing Consent	Until Withdrawn	Consent Management

International Data Transfers

Primary storage is UK. When we use analytics (US/EU), we rely on UK-approved Standard Contractual Clauses (SCCs) and IP anonymization.

Automated Decision Making

We do NOT use automated decision making or profiling that produces legal effects.

CCTV, Dashcam & Telematics

Some executive vehicles have forward-facing dashcam (road only, no interior audio, looped 72 hours) and telematics/GPS for live ETA updates.

Children's Privacy

Our services are not directed to under 16s. We only collect child seat requirements via parent/guardian for safety compliance.

Your Legal Rights Under UK GDPR

Right to Access - Copy of data
Right to Rectification - Correct inaccurate data
Right to Erasure - Delete where no legal reason to keep
Right to Restrict - Limit processing
Right to Object - Object to legitimate interest / marketing
Right to Data Portability
Right to Withdraw Consent

How to Exercise Your Rights

Email info@chauffeurserviceslondon.co.uk with subject "Data Rights Request". We respond within 30 days - No fee. ID proof may be required for VIP client confidentiality.

Third Party Links

Our site links to social platforms and partner hotels. Their privacy policies apply.

Data Breach Notification

In unlikely event of a breach risking your rights, we will notify you and the ICO within 72 hours where required.

Changes to This Policy

Latest version always posted here with new Effective Date. Significant changes notified via email if you have active booking.

Contact Us & Complaints

Questions about how we handle your personal data? Contact us first so we can resolve quickly - we aim to reply within 48 hours.

Chauffeur Services London (CSL)
2nd Floor, Berkeley Square House, Berkeley Square, London W1J 6BD, UK
Phone: 02038 072856 | WhatsApp: Chat on WhatsApp
Email: info@chauffeurserviceslondon.co.uk
Website: https://chauffeurserviceslondon.co.uk

If not satisfied, you have the right to lodge a complaint with the UK Information Commissioner's Office (ICO): www.ico.org.uk | Helpline: 0303 123 1113